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Award & Recognition

Toshiba Wins Two 2023 RetailTech Breakthrough Awards “Overall RetailTech Company of the Year” and “In-Store Experience Innovation of the Year”

RetailTech Breakthrough Award Overall RetailTech Company of the Year Logo                2023 RetailTech Breakthrough Award In-Store Experience Innovation of the Year logo

Toshiba Global Commerce Solutions today announced it has been namedOverall RetailTech Company of the Year” in the inaugural RetailTech Breakthrough Awards program conducted by RetailTech Breakthrough, a leading independent market intelligence organization that evaluates and recognizes standout retail technology companies, products and services around the globe. Toshiba Global Commerce Solutions has also garnered the “In-Store Experience Innovation of the Year” award for their new ELERA™ Commerce Platform solution.

Transforming retail takes talented people to make the solutions of tomorrow a reality and both of these RetailTech Breakthrough recognitions belong to everyone on our team,said Rance Poehler, President and CEO, Toshiba Global Commerce Solutions. “We are devoted to retail and we enable retailers to thrive and prosper by delivering commerce solutions that allow them to scale innovations across their operations so they may navigate their journey toward enriching shopper experiences across channels.”

Toshiba Global Commerce Solutions has an innovation-focused approach, enabling retailers to thrive in a more digital world with cutting-edge hardware, software, and services solutions to deliver fully connected and adaptable retail experiences.

The “In-Store Experience Innovation of the Year” is focused on ELERA’s flexible and technologically advanced digital commerce applications that offer benefits of adaptability for physical and online retailers, including advanced AI technology computer vision, hardware agnosticism, self-enablement, modularity, and more. The platform provides retailers with low- and no-code tools and a single platform to develop, iterate, and scale new applications and experiences across touchpoints and devices that span their entire physical and online store infrastructure.

The retail industry is dynamic and consumer demands are quickly evolving. Retailers must remain agile to these changing demands. Today’s retail touchpoints must be interconnected to deliver a personalized and cohesive shopping experience – at both POS and throughout the store. Retailers need help to develop, trial, and deploy new capabilities while reducing costs from inefficient processes and systems, and scaling to meet demand,” said Bryan Vaughn, Managing Director, RetailTech Breakthrough. “Toshiba Global Commerce Solutions is 100 percent devoted to providing a dynamic ecosystem of smarter, more agile solutions that empower retailers to evolve with generations of consumers, rapidly adapt to ever-changing conditions and build resilience to face whatever the future holds. We are thrilled to recognize them with two RetailTech Breakthrough awards in light of their commitment and excellence.

The mission of the annual RetailTech Breakthrough Awards program is to conduct the industry’s most comprehensive analysis and evaluation of the top companies, services, and solutions in the retail technology industry today. This year’s program attracted more than 1,200 nominations from over 12 different countries throughout the world.


About Toshiba Global Commerce Solutions 
Toshiba Global Commerce Solutions is a global market share leader in retail store technology and retail’s first choice for unified commerce solutions. Together with a global team of dedicated business partners, we advance the future of retail with innovative commerce solutions that enhance customer engagement, transform the in-store experience, and accelerate digital transformation. Visit and engage with us on TwitterLinkedInFacebookInstagram, and YouTube to learn more.

About RetailTech Breakthrough
Part of 
Tech Breakthrough, a leading market intelligence and recognition platform for global technology innovation and leadership, the RetailTech Breakthrough Awards program is the premier awards and recognition platform devoted to honoring excellence in retail technology companies, services and solutions around the world. The RetailTech Breakthrough Awards provide public recognition for the achievements of retail technology companies and products in categories that include store management, digital displays, checkout automation, workforce tools, smart dressing rooms and more. For more information visit

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